Project Type: Concept
Packaging Contents: Wine
Packaging Substrate / Materials: Glass bottle with direct printing, Paper label, Paper band, Paper box
Printing Process: Digital Printing
During the Covid19 lockdown we get used to too many negative numbers: distancing, stas of contagion, number of deaths. “Accorciamo le distanze” (”Let’s shorten the distance”) for Ferro13, designed during Brand Revolution Lab, aims to transform these numbers into something good again. The physical distance between two persons is overtaken thanks to a gift: no distance is unbeatable for a bottle of wine.