Project Type: Concept
Packaging Substrate / Materials: Plastic
SGK Anthem, Vrijdag Premium Printing, Generous Minds, Neurensics, Kurz, Merck and Haval have joined forces under the name ‘Packadore Collective’ to design and implement both desirable and sustainable packaging solutions. Their ‘Cap Off’ design innovation offers a purpose driven and reusable solution for packaging closures.
Packaging design has two main objectives; to protect the product contents through each step of the supply chain and to inform the consumer of the product benefits or intended use. Countless packaging formats include components that are either not required to fulfil these objectives or their role is limited to a singular and single use function.