Location: United Kingdom
Project Type: Produced
Product Launch Location: Global
Packaging Contents: Spirits
Packaging Substrate / Materials: Glass Bottle, Cardboard
Printing Process: Flexography, Foil stamping
From a cult to a gift box – Smith&+Village designs for Dishoom at home
Dishoom has built a cult-like following with a meticulously crafted brand world paying loving homage to the old Irani cafés of Bombay. The brand is based on the restaurant experience, but with dining out off the menu, the company needed to find other ways to keep their devotees happy. They called on award-winning agency Smith&+Village, known for its work with Harvey Nichols and Harrods, to create covetable products that deliver the joys of the Dishoom experience at home.