Project Type: Student Project
School: Stella Maris College, Chennai
Packaging Contents: Powdered spices
Packaging Substrate / Materials: Paper
The brief was to design the packaging of a collection of five spices – Coriander, Pepper, Chilli, Turmeric, Jeera.
The packaging oozes premium value and a distinct aesthetic to appeal to the elite target audience. The bright linear patterns in concentric mandala-like shapes pop against the black base, and frame the name of the spice well.
Each mandala color corresponds to its spice packet, designed with a modern touch to the traditional art form.
Every mandala is unique with a distinct pattern unit. In bright shade offsetting the base of the black packet, they give the packaging the feel of stylish exclusivity.