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Some brands make stuff so good that it flies off the shelves as quickly as it’s in stock.
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Among Fucking Awesome’s seasonal fare, you’ll find staple hoodies, workwear jackets, and the requisite skate decks, which all do good business but, inexplicably, the Acid Hairy Cardigan sells out quicker than all else.
Actually, maybe it’s not so surprising that the fuzzy layering piece flies off the shelves as quickly as Fucking Awesome reissues it: the post-streetwear set
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On top of being a real head-turner, Fucking Awesome’s Acid Hairy is reasonably priced to boot, with a pattern derived from a “microscopic scan of an insect’s eye” that’s printed atop a faux-hair body especially selected by Dill for its plush feel (plus, it’s vegan).
“I have had so many people come up to me and ask ‘Who makes that sweater?’ that it’s almost annoying,” Dill told Highsnobiety. “The fabric we found seemed perfect for a pattern I found, which is from the inside of a bee’s eyeball.”
Little wonder that scalpers are attempting to flip the $170 Fucking Awesome cardigan for









Undercutting scalpers does a heart good so it cheered us to learn exclusively (by way of a campaign starring skater and
It ain’t summer friendly but it ain’t supposed to be. Plus, autumn’s only five months away for us in the Northern Hemisphere, so better to get ready early.