Agency: Shoutbam Design Studio
Art Direction & Illustration: Tea Shockats
Art Direction & Illustration: Jimbo Bernaus
Location: Croatia
Project Type: Produced
Client: Ekipa
Product Launch Location: Croatia
Packaging Contents: Kombucha
Packaging Substrate / Materials: Glass Bottle
Printing Process: Digital Printing

The idea was born from identifying the gap in the market of non-alcoholic, low sugary beverages produced in Croatia. After exploring parts of the world and realising the need and potential of healthier alternatives, a group of friends made it their mission to revive a traditional fermented drink brewed in households by our grandparents.

The client’s idea was to share their passion for kombucha crafted from natural and high-quality ingredients to be shared and enjoyed with family and friends.

Our task was to create a super colourful branding solution and we decided to portray the flavors of the beverage by creating a vibrant world filled with oversized ingredients and people interacting with them.

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