Project Type: Produced
Product Launch Location: Russia
Packaging Contents: Toast bread
About the project
Food company “Limak” is one of the leaders in the food industry in Russia. The products are manufactured in modern bakery plants, combining the latest technology with long-term traditions (since 1934). Bread production goes through a full cycle, traditional baking technologies are used: thick dough, natural sourdoughs and brews.
After creating the packaging design for the line of traditional Limak bread, the agency was commissioned to design a toast bread line in order to increase sales in the pan bread category and launch new products.