Agency: Spider
Product Images: PiuLuce
Location: Italy
Project Type: Produced
Client: Loacker
Product Launch Location: Global
Packaging Contents: Wafer
Packaging Substrate / Materials: Pouch, Sleeve

After nearly three years of work and consultancy, it finally showed on the shelves of all main markets worldwide, the result of the cooperation between Loacker and Spider.

A new rebranding and packaging system design in support of the historical Company from Alto Adige, a major player in the production of chocolate specialties and wafer and the latest task for us to handle.

Both Teams, Spider and Loacker, have worked incessantly side by side at every stage, first strategically on the design, next by having a dense analysis of the logo and the packaging redesign, including all graphic details, words and images. We proceeded with tests and some fine-tune, in a steady exchange of ideas, until the final goal was achieved, which now involves a new communication format as well.

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