Location: Zagreb, Croatia
Branding and Namings: Brandoctor
Photographer: Domagoj Kunic
Project Type: Commercial Work
Packaging Contents: Olive oil
Packaging Substrate / Materials: Glass and paper
NAI 3.3 Olive Oil is made on the Croatian Island of Dugi Otok where the climate and the soil have produced uniquely flavored olives for hundreds of years now. There is another secret – the snow. According to centennial measurements, the Island of Dugi Otok gets on average 3.3 days of snowfall a year, on which days olive-growers expect the highest yield.
That fact inspired branding and design of NAI 3.3 Olive Oil, which boasts of highest quality aspirations, even in snowless years. The name NAI means snow in Old-Dalmatic language. The packaging was designed by Bruketa&Zinic&Grey, the bottle by Brigada and the brand strategy drawn up by Brandoctor.