Switchup designed a fresh and bright space with fun textures and muted tones to create a modern feel at the Orca AI offices in Tel Aviv, Israel.

Orca AI Company is a company that supports the maritime industry by providing smart navigation solutions, including collision prevention and life saving.

Their technology helps the captain and navigation team get an accurate view of the surroundings in real time and make life-changing decisions.

The company Switchup was responsible for the planning and design of the new space which is located on the 4th floor of a boutique building close to the train station in Tel Aviv city.

The main and most important goal when designing this space was to create a cozy, calm and colorful space which adopts the character of a young society.

The main challenge in this project has been the contouring of the floor, which is relatively long and narrow, so it was important when planning to try to keep as much open space as possible but at the same time put in the required program in a way that would fit well into the space.

The planning and design of the Orca AI company was expressed in the main inspiration of the character of the company, the sea, the waves and marine colors that are so characteristic of the company and its activities.

The blue color is reflected in the walls, in the details of the carpentry and even in the choice of furniture.

Rounded elements both in the plaster and in the various carpentry details stemmed from the shapes of waves and were reflected both in the kitchen fronts in the office, in the cabinet handles and even in various grooves in the carpentry details.

One can see the element of the semi-circular booths that combine blue colors in different tones that give us a sense of depth that simulates the sea.

Wooden carpentry details have been integrated into the space in order to be complementary to the main color, the feeling and the general atmosphere we experienced.

Design: Switchup
Photography: Peled Studios












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