Oddone Brand Studio and Caren Williams developed a visual identity system for RedCircle that draws inspiration from microphones, sound waves, and a red recording icon.

In 2019, San Francisco-based studio Oddone teamed up with brand strategist, Caren Williams to work on a distinctive visual identity for RedCircle, a platform designed to empower the podcaster community to grow, earn money, and be heard through free podcast hosting and a cross-promotional marketplace.

Inspired by microphones, sound waves, and a red recording icon, they came up with a flexible visual identity to convey a sense of sophistication, contemporaneity, and boldness.​​​​​​​ Just have a look below. For more of Oddone’s outstanding work, feel free to visit their website or check out their portfolio on Behance.

RedCircle visual identity system by Oddone Brand Studio and Caren Williams
RedCircle visual identity system by Oddone Brand Studio and Caren Williams
RedCircle visual identity system by Oddone Brand Studio and Caren Williams
RedCircle visual identity system by Oddone Brand Studio and Caren Williams
RedCircle visual identity system by Oddone Brand Studio and Caren Williams
RedCircle visual identity system by Oddone Brand Studio and Caren Williams
RedCircle visual identity system by Oddone Brand Studio and Caren Williams
RedCircle visual identity system by Oddone Brand Studio and Caren Williams
RedCircle visual identity system by Oddone Brand Studio and Caren Williams

All images © by studio Oddone. Do not hesitate to check out more inspiring work in our Graphic Design and Branding categories.

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The post RedCircle Visual Identity System by Oddone and Caren Williams appeared first on WE AND THE COLOR.

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