Design: The Creative Pack
Location: United States
Project Type: Produced
Client: think!
Product Launch Location: Americas
Packaging Contents: Oatmeal
Packaging Substrate / Materials: White carton
Printing Process: Lithography

‘Eat well, live well, feel great!’ are words to live by according to health conscious brand, think!® (formerly thinkThin). Following a recent redesign to their famous High Protein Bars, we partnered with think!® to update their line of Protein + Fiber Oatmeal Cups and Cartons. The design objective was to integrate their new colorful branding and maximize shelf standout across a range of 4 flavor profiles, 7 SKUs in total:

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