If you remember Google Glass, the augmented reality headset introduced in 2013, canceled in 2015, then brought back in a business-oriented “enterprise edition” in 2017, you may be surprised to know Google has finally decided to end that edition this week.
Google announced on
Google Glass’ first prototype dropped in 2011 as a project from what USA Today called its
Though there was a lot of fanfare about Google Glass, the product was met with low sales and battles over privacy, and not just with the user.
Also, a Google Glass unit costs $1,500.
Google Glass reintroduced for businesses in 2017
In 2015, Google took Glass off the market, then reintroduced it in 2017 as a business-centric model. In 2019, Google was selling a $999 version.
The end of Google Glass comes at a time when other tech concerns, like Meta and Apple, are going further into augmented reality,
In addition, as Tom’s Guide points out, the program Google Lens, which employs Google search on images, likely owes a great deal to Glass.