Joe Freshgoods and New Balance are up to something again as the Chicago designer recently teased what appears to be his next sneaker collaboration.
On September 1, Mr. Freshgoods took to Instagram to preview his Fall/Winter 2022 projects. On top of cozy apparel like velour tracksuits and rugby tops, the Chi-town creative also revealed a rumored upcoming New Balance collab.
As you can see in the post above, JFG’s New Balance sneaker comes in primarily pink and grey hues complemented by off-white accents on the midsole. It kind of reminds his 992’s love-dovey color scheme in a way.
I suspect this latest Joe Freshgoods x New Balance sneaker could be from the 990 series, judging by the toe box’s suede-mesh construction and the chunky dad shoe sole.
Swiping through JFG’s FW22 photo dump, a collaborative New Balance shoe box featuring the words “Performance Art” teases what may be the following JFG narrative surrounding the Black experience.
“I think by August, y’all are going to get tired of me. Y’all are going to be like, ‘Joe, stop. Another shoe? Another one?’,” Joe Freshgoods said to Highsnobiety in March ahead of the
Though I’m personally not tired of JFG’s drops, the designer has undoubtedly kept busy this year with continuous sneaker drops.
Now, it looks like Joe Freshgoods and
Summer may be over for some, but Joe Freshgoods isn’t done bringing the NB heat.
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