You might want to take a closer look at those ashwaganda gummies and collagen powders in your cabinet. The Federal Trade Commission (FTC) has reportedly contacted approximately 600 companies — including Gwyneth Paltrow’s goop and Kourtney Kardashian’s Lemme — with a reminder that they cannot make unsubstantiated product claims.
The companies alerted by the consumer protection agency haven’t necessarily violated the law. “The fact that a company is on this list is NOT indication that it has done anything wrong,” the FTC clarifies
That said, the situation is a timely reminder that supplements like goop’s Metabolism-Boosting Superpowder, Lemme’s anti-PMS tincture, and MoonJuice’s SuperBeauty pills, aren’t regulated by the Food and Drug Administration (FDA).
Because the FDA categorizes dietary supplements as food, vitamins and similar ingestables aren’t subject to the same oversight as medication. As the agency’s
In short: Neither the FDA nor the FTC approve supplements before they hit the market. It’s up to them to take action against unsafe products or misleading marketing claims after the fact.
The recent crackdown on the marketing of wellness supplements is extending to the aesthetics industry. Days after the FTC alert was sent out, the UK’s
All this goes to show that looks — yes, even the glossy veneer of a skin-smoothing pill or an anti-wrinkle injection — can deceive.