Animation director Patrick Smith ingeniously interchanges a variety of pills, capsules, and syringes with similarly shaped candy in a vertiginous new short film. Parodying the ubiquity of modern pharmaceutical use, “Candy Shop” opens by noting that there are a staggering 11,926 prescription drugs available to consumers. Smith shows only 2,863 as he juxtaposes them with individually wrapped sweets, boxes of Gobstoppers, and rolls of Hubba Bubba Tape, which are eerily comparable in size, shape, and color.

Smith shares more of his animated projects on Vimeo, in addition to some behind-the-scenes shots on Instagram.

 

2,863 Prescription Pills and Candy Cycle Through a Satirical Animated Short

2,863 Prescription Pills and Candy Cycle Through a Satirical Animated Short

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