In 1883, John Michael Kohler made a breakthrough. By applying an enamel coating to a cast-iron horse trough, the immigrant entrepreneur and Kohler founder developed an innovative modern bathtub that changed the decade-old company’s course, transforming a modest Wisconsin iron foundry into a global leader in kitchens and baths, hospitality spaces and sustainable design. This year, the firm
“Bold moves and an entrepreneurial spirit are in our DNA and have deep meaning within our organization — starting with our founder John Michael Kohler who formed our company in Wisconsin together with an immigrant workforce creating new and better lives for their families,” says Chair and CEO David Kohler, the fourth generation of Kohler family leadership. “As we celebrate our 150 years of achievements, learnings, and growth, we encourage all passionate creators to join our pursuit of continuous improvement in providing gracious living for future generations through better design, innovation, wellness, and sustainability.”
Featuring a new creative identity of logos, typography and lettering developed by American designer —
Appropriately, the initiative includes timely new editions of iconic designs. Set to launch this summer, the recently announced
The elegantly playful colours aren’t limited to kitchens and bathrooms. This year, the Kohler selection of
A spirit of adventure continues to define the brand. This year, Kohler partnered with explorer Robert Swan — the only person to walk to both of the earth’s poles — in a trek to the earth’s Geographic South Pole. On January 10, Swan reached the planet’s southernmost point, relying solely on Kohler’s renewable energy solutions. Embodying forward-thinking ingenuity while honouring the past, the expedition paid tribute to Rear Admiral Richard E. Byrd, who also relied exclusively on Kohler generators to power his journey in 1929.
While a culture of pushing the envelope to achieve technical excellence is foundational to the Kohler ethos, the brand is also fundamentally defined by daring design. Led by Herb Kohler and introduced in the early 1970s, “The Bold Look of Kohler” advertisements re-challenged public perceptions of bathrooms as utilitarian spaces, championing expressive, stylish and sophisticated design. The iconic campaign captured the zeitgeist, with the 1980s “Toilet in the Road” ads proving a lasting highlight. In 2023, the memorable 80s concept is revived, this time starring the award-winning — and water-saving —
From the Kohler family to the diverse range of partners like Arsham, Swan and designers around the globe, the brand’s spirit of collaborative innovation is at the heart of Come All Creators. And so too is the company’s commitment to sustainability and social good, encapsulated by the
“The ingenuity and passion of our associates and customers are the catalysts to creating new ideas, effective partnerships, and a better world for future generations,” says Chief Sustainability and DEI Officer, Laura Kohler. “Looking back on Kohler’s many pioneering milestones inspires us to look forward and create new avenues to improve our planet, our lives and communities – one idea, one product, one partnership, one act of impact at a time.”
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