EOFY Sales 2024: What you need to know

Another Australian financial year is about to end! And, of course, we all know that means two things: Filing your tax return, and shopping! The EOFY sales, both online and in-store, feature some of the biggest savings on almost all product categories you’ll see all year – and will be the last big sales event until Black Friday at the end of November. Be sure to snag yourself a bargain while stocks last!

What are EOFY sales? When are they in 2024?

The End Of Financial Year (EOFY) sales refer to the annual sales events held by many retailers in Australia through the month of June, before the new tax year commences on July 1.

EOFY is one of the best times during the year to find heavy discounts on a range of items, as retailers look to clear out their stocks to prepare for the upcoming financial year. Most retailers have deals running throughout all of June, but some start earlier, or have shorter events during June.

What are the best items to buy during EOFY sales?

You can expect discounts on a range of products and categories, but you will find the biggest savings on big-ticket items like laptops, headphones, TVs and consoles. Online retailers like Amazon, Kogan and Ebay will have strong deals in all categories. However, keep an eye out specifically for the following products:

Appliances: Retailers like The Good Guys and Bing Lee always go big during EOFY, dropping prices on pretty much everything they stock. You can expect deals on robot vacuums, washing machines, fridges, freezers, kettles, toasters, and much more. If you’re looking to stock up on appliances for your home, these sites should be your first stop.
Games consoles: Finding console availability has been a total over the last couple of years, but things are definitely improving in Australia, with PS5 bundles being readily available on Amazon. That means there should be opportunities to pick up deals games and accessories for the Xbox Series X, Xbox Series S, and PS5 this year.
Smartphones: Amazon always offers plenty of impressive deals on all sorts of smartphones.
TVs: As we said, the best EOFY savings are found on the biggest products, and that means TVs. We expect pretty much all of the leading retailers to offer fantastic deals on TVs of all sizes from top brands like Sony, Samsung, LG, and Panasonic. It’s best to shop around for the best TV deals, because there are going to be so many, but you can’t go wrong with The Good Guys, Bing Lee or Kogan.
Laptops: Lenovo, HP and Dell all have EOFY events, and featuring some heavy discounts on their laptops, as well as other computer items such as desktops and accessories. If you buy a laptop that you use for work before the financial year ends, you may also be able to include it as an expense on your tax return!