Cybertruck in New York City

As spotted by IGN (Note: Mashable and IGN share the same parent company, Ziff Davis), some in the Fortnite community have taken to social media to declare war against the newly added playable Tesla Cybertruck vehicle.

Anyone who is caught driving a Cybertruck will, according to these posts, be teamed up against relentlessly, even by people who should theoretically be fighting each other.

Why is the Tesla Cybertruck so unpopular?

Since Fortnite sometimes sells vehicles for real money in the in-game store, this development means the Cybertruck could be gaming’s first pay-to-lose cosmetic item. While it’s too early to fully understand the impact of the Cybertruck promotion, which just started this week, Fortnite players should be aware that it’s happening.

Tesla’s new EV, which is arguably one of the most unique trucks of our time, has taken on meme status in a way motor vehicles typically do not. Social media is filled with posts of people ridiculing the ones they see in real life — and it’s not just because of the way it looks. Tesla has come under fire for poor build quality in general, but the Cybertruck in particular has faced multiple recalls in the short time it’s been available.

We’ll see if Epic Games is forced to recall the virtual Cybertruck, too.

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