Until now, Crocs and G-Shock had only one thing in common: Durability. While the watch brand personifies toughness with timeless design, the footwear manufacturer has really revolutionized clogs for ruggedness and comfort. Starting May 27 (more on why the date is significant later), G-Shock and Crocs will be sharing more than just resilience: A dual branding and a pair of clogs that comes with its own timepiece.

All of that sounds confusing and made up. Frankly, it’s not at all fictitious. Casio has actually unveiled a partnership between G-Shock and Crocs. The limited-edition collaborative effort dubbed G-Shock x Crocs Echo Wave is a one-of-a-kind footwear collection, designed to glow in the dark and tell its own time.

Designer: G-Shock x Crocs

Featuring a cream silhouette with an interesting glow-in-the-dark finish to flaunt, the Crocs comes with a detachable G-Shock, which you can clip on and off the footwear and wear on the wrist as well. The Echo Wave collective marries the brilliance and resilience of the two cultural powerhouses (in a first-ever partnership) into one feasible design that none of us fans, from either quarter, saw coming. At least I can speak for myself, I wouldn’t have in the wildest dream imagined to own a pair of Crocs with a G-Shock as a clip-on decoration, instead of the Jibbitz.

But here it is. And for an obvious reason, the limited-edition footwear features an exclusive design, which is highlighted by the modular watch case, which can be either worn on the wrist or attached directly onto the clog’s rivet system. A custom marbled ankle strap inspired by G-Shock’s durable material holds the foot in place in the footwear and detaches to hold the watch snug on the wrist.

“Whether on your wrist or integrated into your footwear, the timepiece is designed to move with you, boldly and on your terms,” Casio informs in the press release. While the Crocs Echo Wave is redefining ‘how and where a watch can be worn,’ the basics of the G-Shock remain preserved. The timepiece, like its counterparts, has a shock-resistant body and is provided with all the key features. It touts 200-meter water resistance, world clock with 48 cities and 31 time zones, five daily alarm settings, and a Countdown timer. The modular G-Shock watch also has a 1/100-sSecond Stopwatch, and a double LED light.

An interesting blend of rugged utility and street-ready design, the G-Shock x Crocs Echo Wave is designed to give users a chance to break the norms and transcend the boundaries of self-expression and functional fashion. If you’re interested, the collection is slated to drop in Crocs stores and on its official website starting May 27. The ultimate G-Shock x Crocs Echo Wave will set you back $200. The stock’s going to be limited, so hurry!

The post G-Shock and Crocs partner for a pair of clogs that glow in the dark and tells its own time first appeared on Yanko Design.

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