instagram worthy: @ladoublej / sfgirlbybay

well, if this instagram worthy account doesn’t make you smile, then I’m sorry but you may just be a lost cause. because oh-my-goodness @ladoublej is simply nothing if it isn’t pure joy. i don’t know how i missed them until now, but as soon as landed in their gorgeous, colorful happy world i’ve become their biggest fan. milan-based la double j was founded by Los Angeles-born, Milan-based journalist and vintage collector J.J. Martin who has a keen eye for all things incredible, in both fashion and home decor, not to mention the very inspired la double j journal, live like an Italian. as a former contributing editor at Harper’s Bazaar USA, WSJ, and Wallpaper magazines it’s no surprise.   j.j.’s sublime style and some might say whimsical, quirky taste shines through on every fabulous and well-curated product collection, and her portfolio of work is pretty darn impressive, too including bespoke editorial, digital content, custom publications, guidebooks, and special projects for top fashion and luxury brands. i hope you fall as head over heels as i have with @ladoublej. today i’ve focused only on the home collection, so prepare yourself for a tablescape extravaganza!

instagram worthy: @ladoublej / sfgirlbybay

instagram worthy: @ladoublej / sfgirlbybay

instagram worthy: @ladoublej / sfgirlbybay

instagram worthy: @ladoublej / sfgirlbybay

instagram worthy: @ladoublej / sfgirlbybay

instagram worthy: @ladoublej / sfgirlbybay

instagram worthy: @ladoublej / sfgirlbybay

instagram worthy: @ladoublej / sfgirlbybay

instagram worthy: @ladoublej / sfgirlbybay

instagram worthy: @ladoublej / sfgirlbybay

instagram worthy: @ladoublej / sfgirlbybay

instagram worthy: @ladoublej / sfgirlbybay

instagram worthy: @ladoublej / sfgirlbybay

• photography courtesy of @ladoublej.

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