“Danish-born, London-based photographer Mads Perch is renowned for continually pushing his creative and technical limits, often using smoke, projections and unorthodox creative elements which he then feeds back into his commissioned projects giving his work a unique style and in the process beautifully blurring the lines between fine art and commercial photography.” – @trendland


mads-perch-4.jpg


mads-perch-3.jpg

Featured below is a selection of shots and a short film from his recent editorial for Nataal (@nataalmedia) a global media brand celebrating contemporary African fashion, music, arts and society.

mads-perch-1.jpg
mads-perch-9.jpg
mads-perch-8.jpg
mads-perch-7.jpg
mads-perch-6.jpg
mads-perch-5.jpg
mads-perch-2.jpg
@madsperchNaatal UV by Mads Perch

©