Norr Packaging by Slava Vovk

Russian designer Slava Vovk shared his latest branding work made for NORR. It is a producer of canned seafood from Sweden, 100% natural product from the north, nothing more and nothing less. The assortment consists of large and small species of marine fish, as well as delicacies, delicious mollusks and crabs.


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“NORR” in Swedish means “north”, the name sets the atmosphere of minimalism, as a guide for the design of the entire packaging line.

Norr Packaging by Slava Vovk


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Norr Packaging by Slava Vovk


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The design and materials of the outer and inner packaging interact in contrasts. Bright outside, like a variety of marine fauna, and white inside, like frosty northern nature.

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Norr Packaging by Slava Vovk

Norr Packaging by Slava Vovk

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