I had no idea @prudential existed until today (and this post is not sponsored by them in any way) but apparently they have a series of Instagram-specific ads targeting younger workers. They even have some that reference early
retirement. Do you think they hit the mark?

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Embracing the FIRE movement? 🔥

A post shared by Prudential (@prudential) on

Prudential Ad Image

While I found the ads refreshing, the Prudential website itself still consists of the usual vanilla articles about retirement, annuities, and life insurance. Nothing special that I would actually put my money into. I often wonder about the best way to help people to improve their financial situation, but I guess the first thing is to catch their attention.

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Prudential Instagram Ads For Younger Investors from My Money Blog.

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