Update December 2025: SoFi announced some changes to their available features and what is only available with their SoFi Plus “Premium” membership program. I feel that they are trying to build something like “Robinhood Gold”, but hopefully better promos are coming because I don’t feel the perks are worth the cost right now. First, there are now three different ways to earn their higher APY tier (any single ONE of these is enough):
- Eligible Direct Deposit of any amount (even $1). Many people can split their paycheck multiple ways.
- $5,000+ in combined balances across SoFi Checking and Savings accounts
- SoFi Plus members that pay $10/month fee.
You can see this on their (as of 11/12/25):
Second, SoFi Plus is now paid-only at $10/month. You no longer get it for free with a direct deposit, although they are extending complimentary access to all SoFi Plus benefits through March 30, 2026 with eligible deposits. You can see a list of .
For the most part, the SoFi Plus benefits are the same as before. A notable new addition is the which is a charge card linked to your SoFI Bank accounts that offers unlimited 5% cash back at grocery stores.
Otherwise, I would say the most valuable SoFi Plus perks that existing Direct Deposit folks lost with this change are:
- 10% rewards boost on the SoFi Unlimited 2% Credit Card, which turns the 2% cash back into 2.2% cash back.
- 2% match on recurring IRA contributions, plus a 1% match on recurring deposits made through SoFi Invest taxable brokerage accounts.
- Possibly the ability to “schedule an unlimited number of appointments with a financial planner”, although I’m not sure of the quality of this advice. There is no indication you’re guaranteed at least a CFP. I’ve never used this feature, but it might be nice if you wanted to get some general advice.
Update April 2024: SoFi made a few notable changes recently, both positive and negative:
- The SoFi Unlimited 2% Credit Card added on their rewards with direct deposit into SoFi Checking or Savings. This would work out to 2.2% cash back rewards points on everyday purchases. (As of December 2025, this is now restricted to SoFi Plus members paying $10 a month.)
- There is a new of $25 per account for every 6 months of login inactivity.
- The outgoing ACAT transfer fee was increased to $100. Previously $75.
Original post:
SoFi (“Social Finance”) is an all-in-one finance app that expanded from students loans into banking, stocks, crypto, credit cards, and more. Here are their current promotional offers; New users can receive a separate opening bonus for each separate part of SoFi (Money, Invest, Loans, etc).
- SoFi Checking Referral Offer: . Open a new SoFi Money account and add at least $10 to your account within 5 days, and get $25. Then get up to $300 additional bonus with qualifying direct deposit. Plus up to 4.30% APY.
- SoFi Credit Score Tracking Offer: . You’ll earn $10 in rewards points when you activate free credit score monitoring
- SoFi Invest Referral Offer: . Taxable brokerage account. Open an Active Investing account with $10 or more, and you’ll get $25 in stock.
- SoFi 401(k) Rollover Offer: . Get a 1% match when you roll over your 401(k) into a SoFi IRA. Partnered with Capitalize to make the transition easier.
- SoFi Student Loan Refi: . Warning: Do your research before refinancing your Federal student loans to a private lender.
- SoFi Doctors and Dentists Student Loan Refi: . Special low rates just for doctors and dentists.
- SoFi Private Student Loan: .
- SoFi Personal Loans Referral Offer: . Fixed $300 bonus, 90 days after successful funding. The loan has no fees and you can pay it back in full after 90 days (you can pay it down to $50 before then to accrue minimal interest, thus making a new profit after the bonus).
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