Owning a business can be overwhelming, it can feel like you’ve always got something to do, improve or fix. But if you’re constantly improving your business, working on your mindset, and focused on growth, it’s almost impossible that success won’t come knocking at your door. There are three areas of business ownership that I see people neglecting that can have disastrous implications for their business in terms of reputation, income and growth. Keep reading to learn about my top 3 areas of business you don’t want to neglect.
1. The Smell Of Your Business
So this is definitely a two step process – you want to make sure that your business doesn’t create or have a foul odor, but you also want to ensure that it’s a pleasant place to be there. There are a few things you can do to work on this. Firstly, if you have a poor sense of smell or have lost some ability due to Covid, it might be worth having someone you trust with a sensitive sense of smell to help you inspect your business. Industrial odor can really impact your reputation and how clients feel about your business, all while bothering your neighbors. If this is something you struggle with, then you’ll want to contact for some help to resolve it. If you have a customer storefront or your business is an office environment, then you’ll want to invest in things to make it smell pleasant, such as candles, a diffuser, and even some plants to help with freshening up the air. Don’t underestimate how important overall smell is to your clients and employees.
2. Search Engine Optimisation
What’s your like? Almost every business in this day and age needs a website, so how is traffic to your business’ website? If you’re not getting the traffic you need, then you’re missing out on sales and income. SEO can be a really tricky thing to navigate, especially if you’re time poor or quite simply don’t have the knowledge to implement it effectively. It’s one of those things that can be really worthwhile outsourcing to an expert. What you’ll spend on improving your SEO should come back to you tenfold in increased pageviews, sales and customer engagement. Check out this great for some tips on how to get started outsourcing your SEO needs.
3. Sort Out Your Personal Finances
You might be surprised this makes the list about business tips, but it’s actually a really important part of owning a business. If your personal finances are a mess, that chaos and stress will often flow into your business impacting profits and growth. You should have a clear personal financial plan too, not just for your business. This will look different for everyone, but investing should be a key part of your personal finances. Whether you want to get into crypto or , be sure to start slow and steady and to have a plan for the long term.
Taking care of your business can help you transform your business, allowing you amounts of growth you’ve never experienced before. This will allow you to be more generous with those you care about in your life, from friends, family and even your employees.
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