When I was growing up in the 1990s, there was a Timex I would kill for. If you remember the Timex Men’s Ironman Triathlon, you’d know what I mean. Not only was it the first to introduce the Indiglo backlight, but it was also the dominant sports watch, slayed with its rugged resin case. I owned one briefly before my brother, who had more muscle than me back then, coerced it out of my wrist to his advantage one day.

I had, in the last three decades, almost forgotten about it, but the moment the new Timex Retroware Digital showed up on my screen this morning, some memories were definitely rekindled. Thriving on the old digital sports watch charm of the ‘90s, the Retroware Digital is nowhere close to the Ironman for me, but it has its own retro vibe, which will find takers. Me… maybe, maybe not!

Designer: Timex

Taking nothing away from the new Timex sports watch, let me walk you through what’s changed in approach for the company and how this one, with retro looks, has a way forward to chime with Gen Z. It starts right at the bold and oversized display featuring huge, curved numerals that occupy the larger part of the dial. And this display we are talking about is not small by any means. It’s set in a 46 mm lightweight resin case. The size gives the watch a strong wrist presence, while the curved numerals remain arguably easy to read.

The Retroware Digital watch has a large case, but it’s not very thick, even for not-so-big wrists. It measures only 11 mm high and the 46 mm case ensures the distance from lug-to-lug is a large 50 mm. So, you definitely have a great Timex you’re dealing with. That said, it’s packed with features you’d appreciate whether you’re an ‘80s kid or a young athlete setting pace on a 400-meter track.

The watch is equipped with a chronograph and has a timer to make sure you’re never late for practice. The retro charm on the dial is rekindled by the Indiglo backlight. For the unaware, INDIGLO (how it’s stylized) was developed by Timex in 1992 for the, yes, Ironman Triathlon. It is an electroluminescent blue-green night light onboard that allows a wearer to tell the time in low light conditions with the push of a button.

The large display of the Timex Retroware perpetually ticks with the power of a quartz digital movement inside, which is driven by a CR2025 battery under the hood. The watch is 50-meter water-resistant, so you can definitely take it for a light swim in the pool or to shower later. Don’t go deep diving with it or try and set the stopwatch underwater. If you’re interested, Timex offers the Retroware Digital watch in two colors, blue and green-gray, with matching resin straps for $149.

The post The new Timex Retroware Digital Watch Just Rekindled My Childhood Memory first appeared on Yanko Design.

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