What is an excellent amalgamation of auditory and olfactory experience – a scent in the shape of a speaker? Wish granted almost instantly! Presenting a device that mimics the shape of a horn speaker from the vault but doesn’t disperse melodies instead tinkles the senses with aroma.
Olfactive Stéréophonique – designed to bridge the distance between olfactory and auditory – is the brainchild of Brooklyn-based speaker brand, OJAS and perfumer Byredo, founder and creative director Ben Gorham.
Designer: Byredo
Arriving in the shape of an antique speaker with the idea to fill a room with a fragrance-like sound out of the harp; horn speaker-esque Olfactive Stéréophonique has a look that’ll stand out in the music room, if you have one to flaunt.
As described by the affluent designers from both sides of the collaboration; the fragrance diffuser distributes smells efficiently in uniformity, which is unlike the front or upward aroma blasting diffusers on the market. For inventiveness, the Olfactive Stéréophonique borrows theories from high-efficiency sound wave guides and puts them in application to the flow of scent-infused air. Ingenious isn’t it?
According to Ben Gorham of Byredo, the intention of creating this unique scent diffuser is to “redefine the way” we all perceive aromas and somehow intertwine it with other senses like hearing a sound. The device comes in a package of 10 capsules – creating the aroma of nostalgic incense “used in Hindu and Buddhist temples and the evocative smell of ancient wooden structures.” The visual shape is based on the previous Ojas’ creations, hi-fi speakers in particular.
The new limited edition artisanal speaker-style scent diffuser comes in bold blue color and is priced around the $1,000 price point. The capsules should last around 50 days if used in cyclical modes of 10 minutes on and 10 minutes off.
In real life perspective, delivering smell in a controlled and effective manner can be done in more ways than subjecting it to a form factor for olfactive nuance and pricing it a bit out of reach for most.
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