Knit your own sweater, and you are going to care more about it than if you buy one of 1,000. That’s the idea. I want to make things that people respect rather than just making some product. It’s all coming together. That’s one of the solutions of slow fashion is getting people to mend their things also and have respect for what they buy.
In this conversation, managing editor Grace Ebert speaks with Jóhannsdóttir about her lighthearted, interactive approach to wearable art, her commitment to making design accessible, and how she envisions a more holistic future for sustainable fashion.