Somewhere inside BBK Electronics, two product teams are independently building the same camera. Oppo has a pocket gimbal codenamed “Fuyao” in development. Vivo has the “Vivo Pocket,” reportedly fitted with a 200MP Sony sensor, headed for a late 2026 launch. Whether BBK’s leadership views this as healthy internal competition or an organizational blind spot depends entirely on your read of how the conglomerate actually operates. What’s undeniable is that both devices are aimed squarely at the same target: DJI’s Osmo Pocket series, the device that has owned the pocket gimbal category for years.
The timing, whether coordinated or coincidental, lands at a genuinely vulnerable moment for DJI. Regulatory pressure in the US has made retailers and creators skittish about long-term investment in the DJI ecosystem, and Insta360, the most credible challenger until now, is going aggressively upmarket with its Leica-partnered Luna Ultra. That leaves a real gap in the premium-but-accessible bracket, and BBK, intentionally or otherwise, has two horses racing toward exactly that gap simultaneously.
Designers: Oppo & Vivo
AI Representational Concept
Oppo’s Fuyao centers on a 3-axis stabilized gimbal in a compact form factor, with the brand leaning heavily on its AI-driven video computational technology to bridge the gap between high-end smartphone imaging and dedicated vlogging hardware. That’s a credible pitch. Oppo’s Find X9 Ultra stuffed two 200MP cameras and a sophisticated computational pipeline into a phone chassis, so the engineering muscle is demonstrably there. The question is whether that expertise translates cleanly when the form factor constraints change and the buyer’s expectations are shaped by years of DJI’s famously polished shooting experience.
Vivo is taking a more overtly spec-aggressive approach, with its prototype packing a 1/1.1-inch Sony LYT-901 sensor capable of 200MP stills, a significant departure from the current gimbal camera standard of 1-inch sensors with lower megapixel counts. That sensor is the same one powering Vivo’s current flagship phones, which means the lossless zoom headroom and low-light performance should be genuinely competitive. Vivo is targeting DJI-level hardware quality, suggesting a premium build rather than a budget-friendly entry point, and content creators are reportedly already getting early units for testing.
The deeper strategic story here is what BBK is actually betting on. DJI’s regulatory headaches in the US aren’t going away quietly, and Insta360’s Luna Ultra, co-developed with Leica and priced accordingly, is drifting toward a buyer profile that everyday creators can’t comfortably afford. That middle ground, premium imaging credentials at a price that doesn’t require a business justification, is exactly where Oppo and Vivo are parking. Whether BBK planned this pincer movement or stumbled into it, the instinct is sound. The execution is all that’s left to prove.
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