With the release of the R17 Electric Restomod X, the French designer — long hailed as a product design enfant terrible (and one of the many reasons I started design blogging 20 years ago) — has firmly shifted gears, establishing himself as a visionary in the realm of mobility design. This bold reinterpretation of a classic Renault coupe marks not just a new chapter in automotive aesthetics but a deeper evolution of his multidisciplinary practice.

Renault 17 Electric by – Ora ïto

In partnership with French automotive icon Renault, the project embodies the enduring design philosophy of simplexity — the delicate art of making the complex appear effortless. From the sleek integration of electric tech into retro contours to the unexpected textures and colour treatments, every detail speaks to a masterful balancing act between nostalgia and innovation.

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Renault 17 Electric by – Ora ïto

What’s particularly notable is the consistency of his creative voice. While his early career was marked by provocation and spectacle, this latest project shows a designer in full control — one who hasn’t abandoned the disruptive edge that made him famous, but has instead refined it into something more lasting. With the R17 Electric Restomod X, he doesn’t just redesign a car; he reimagines our relationship to motion, memory, and modernity.

Renault 17 Electric by – Ora ïto

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